Ong Shunmugam releases Guardianship, its first ready-to-wear cheongsam collection.
The most accepted yet contested symbol of Chinese identity is the subject of our sophomore effort and this time classic cheongsam cuts from the 1950s and 1960s are reworked with surprising results. We issue 8 designs in 24 textures ranging from soy fibre, lace, silk, organic crepe to fine cotton.
The well-worn topic of conservation forms the basis of Guardianship’s philosophy. In particular Ong Shunmugam backs reform in sustainable management of forests and protected areas, and we openly support policy shifts towards community-managed resources in the hands and rights of their vested inhabitants.
Besides the cheongsams our mothers used to wear, Guardianship references forestry and botany. The collection even experiments with soy fabric – a byproduct of the soy food industry and a regenerated fibre from renewable and biodegradable resources.
Guardianship’s visual campaign pays recognition to the custodian roles indigenous and traditional communities deserve in resource conservation but continue to lack.